A Strategic Design Process Built for Clarity, Consistency, and Growth

Design That Drives Results

User-focused, business-minded and value-driven.

Strong design is more than aesthetics. It is a tool for clarity, credibility, and connection. I partner with brands to create systems that elevate their message, sharpen their presence, and support long-term growth. Whether it is a logo, a package, or a full visual overhaul, every detail is rooted in insight and built to last.

Meet the designer

Core Values

Strategy Guided

Every project begins with intention, using insight and strategy to shape purposeful and results-driven design.

Mastery

Over two decades of experience inform every decision, bringing craftsmanship, consistency, and a high standard of execution.

Brand Driven

Design is not just about visuals. It's about building brands that connect with people, stand apart, and leave a lasting impression.

Dependability

Clients can rely on clear communication, timely delivery, and creative solutions that meet real-world demands.

Delivery Focused

From concept to completion, the process is structured to ensure work is delivered with accuracy and care.

Flexibility

Every client is unique. A versatile approach allows the work to scale, shift, and evolve to fit each challenge.

Human Centered

Design should serve people first by creating experiences that are intuitive, inclusive, and engaging.

Discipline

Great design takes rigor. Systems, structure, and standards help turn strong ideas into lasting results.

The Process

Listen

Every project starts with a conversation. I take the time to understand your business, your goals, your audience, and what makes your brand unique. This stage is about uncovering the real challenges so we can create the right solutions.

Define

With insights in hand, we outline a clear strategy. This includes identifying key messages, brand positioning, visual direction, and project scope. It becomes the foundation that guides everything that follows.

Create

This is where the ideas take shape. Based on our strategy, I explore design concepts that align with your goals and speak to your audience. Every element is created with purpose, intention, and your brand in mind.

Refine

Design is a collaborative process. I’ll gather your feedback, make thoughtful adjustments, and fine-tune the work until it feels right. This stage ensures the final solution is polished, aligned, and ready to perform.

Deliver

Once approved, I prepare and package all final assets for use across print, digital, or wherever your brand lives. You receive everything you need in the right formats, organized and ready to go.

Support

Great design should evolve with your business. Whether you need help with implementation, additional materials, or ongoing creative support, I’m here to make sure your brand continues to grow with consistency and impact.

Reviews

Thank you Cooley Designs for upping our game in our Creative Marketing and Brand Identity. Your attention to detail and artistic touch has made a dramatic impact. Much appreciated!

Brian purdy

Chief Operating Officer at Beauchamp Water

Jason was a visionary in creating an elegant and beautiful logo for my company. He was thorough, attentive, knowledgeable, efficient, and very pleasant to work with.

Sylvia Frattallone

Owner & CEO at Frattallone Wealth Partners

Ready to bring strategy and clarity to your next project?

Let’s create a brand system that is clear, compelling, and aligned with where you are headed. Whether you are starting fresh or refining what already exists, I will help you design with purpose and intention.

Start your project

DO IT RIGHT OR DO IT TWICE

Let’s work together

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Let’s work together